In the article called Liggett and Sherwen Think that Lance Will Not Have a Second Act as a Triathlete, I mentioned that I had passed on a number of follow up questions for Phil Liggett and Paul Sherwen to my contacts at OLN and hoped to get at least a few of them answered. Earlier today I got answers to some of my questions from Phil and Paul.
Phil's overarching response to my questions was, "I'm in the car. We can�t answer all these questions as they would take us ages. We are giving short replies. We're getting tired...."
One question I asked was in regard to Jean-Marie Leblanc, the Director of the Tour de France. Leblanc is retiring this year after 16 years as Tour Director.
Do you have any comment on the legacy of Jean-Marie Leblanc as he retires?
Phil and Paul's response was:
JML {Jean-Marie Leblanc} has been largely responsible for opening the Tour worldwide. The string of AMERICAN wins (Armstrong and Lemond) was what he wanted to see. This way he was able to sell the race to bigger sponsors and get the race to grow in stature. The Tour is now one of the World's major sporting events with TV in over 150 countries. This is his legacy.
The magnitude of worldwide coverage is underscored by the amazing growth of the audience in the United States. In 1989 U.S. fans of professional cycling had to tune into one hour of television coverage on Sunday afternoon and viewership was far below that of other mid-Summer weekend sports events. Today, OLN has 1.6 million viewers who watch some of the 14 to 16 hours of daily coverage.
The Tour is one of the biggest events on French television each year, but it's audience is estimated to be only 4 million daily TV viewers. That's a 46-percent share of the French TV audience, but it's still a fairly small group of people from a broadcast perspective.
The only way to find millions of new fans for the Tour de France was to make the event more attractive to international audiences. It was a goal before Lance Armstrong made his comeback, but Lance's repeated victories and the engagement of the general public in America made it easy for the Tour to shatter its growth targets.
Lance Armstrong is a marketing phenomenon, but without the massive international television audience growth sponsors like the Discovery Channel and AMD would never have made the financial commitment that they've made to sponsor the leading professional cycling team in the world. Jean-Marie Leblanc played a key role in driving this growth, and we should say thanks to him for the part he played in creating a boom in cycling interest here in the United States.
Technorati Tags: Tour de France, OLN, Phil Liggett, Paul Sherwen, Jean-Marie Leblanc, Lance Armstrong
hung nguyen
The world is being fooled by Jean-Marie Leblanc and L'Equipe. They are making money by selling their shocking news about Lan Armstrong. Beside, it is also showing us the jealousy of those French people.
mike
This is the great news for you because you did hard work for it and you finally achieve it. The edubirdie review also appreciate your effort and I hope you get success in upcoming events.
anju
There is way to fix the bluescreen error https://fixforwindows.com/bsod, you can visit here and resolve your problem.
Alina Olive
Along these lines he could pitch the race to greater patrons and get the race to develop in stature. The Tour is currently one of the World's major Essay Writing Service | EssayTrophy.com wearing occasions with TV in more than 150 nations.
mike
International Television Event is the best way to learn new things because all industry people come here. The weblink shares some good thoughts about it so we can take it seriously.
xiajinyi
xiajinyi
Le Nike Air Max Plus est nike internationalist Baskets communément appelé Air TN ou Air Tuned. Cette action vise à éviter que la nouvelle loi sur le contrat de travail n'empêche: «1. Le résultat final recherché étant une vitesse de balle élevée sur toute la face du club. Cela peut être soit leur couleur ou même la conception de base qu'ils ont. Le slogan de Nike pour la nouvelle technologie, Nike FlyKnit, Ultra Light, Finest Match. Le volume maximum de l'unité Air-Sole à l'intérieur du talon signifie que vous pouvez piler chaussures nike air jordan la chaussée sans marteler vos pieds.
Amandacool26
Thank you a lot! It’s really helpful.
gmail
xukaimin
20189.26chenjinbei
tory burch
swarovski rings
nike outlet store online
monster headphones
ugg boots
air max plus
longchamp handbags
air max 1
cheap oakley sunglasses
hermes belt
polo ralph lauren
canada goose coats
mcm handbags
nike lunarglide
tom ford sunglasses
cristiano ronaldo jersey
oakley sunglasses
nike huarache
longchamp outlet
nike revolution
ralph lauren polo
air max 95
air jordan
fitflops
cartier jewelry
canada goose sale
nike sb
air jordan
coach factory online
true religion
pandora charms
jimmy choo shoes
under armour shoes
ugg outlet
nike uk
canada goose outlet store
ugg sale
converse
supreme clothing
lebron 13
herve leger dresses
moncler jackets
harden vol 1
fjallraven kanken
nike shoes for men
jordans
north face jackets
ray ban sunglasses
ugg outlet
beats wireless
ugg boots outlet
ray ban sunglasses
ralph lauren outlet
north face outlet online
skechers shoes
versace sunglasses
ralph lauren outlet
north face outlet
mcm bags
nike kd 8
pandora jewelry canada
coach factory outlet
air max 2018
true religion jeans
ugg boots
puma fenty sandals
police sunglasses
ralph lauren polo shirts
asics running shoes
moncler jackets
miu miu sunglasses
hundreds clothing
jordan shoes
camisetas de futbol baratas
coach outlet online
true religion jeans
arcteryx sale
hermes outlet
nike blazer
lebron ambassador 10
vans sneakers
adidas nmd
ralph lauren
michael kors outlet
levi's jeans
ugg boots
curry shoes
coach outlet online
michael kors outlet
off-white clothing
ugg outlet store
oakley sunglasses wholesale
prada handbags
timberland boots
true religion
fila
michael kors taschen
woolrich jackets
manchester united jersey
mlb jerseys
air max
tommy hilfiger
pelikan pens
michael kors outlet online
ralph lauren uk
canada goose canada
longchamp outlet
adidas flip flops
canada goose jackets
nike free run
nicholas kirkwood
nhl jerseys
mont blanc
air jordan shoes
ugg outlet
soccer jersey
nfl jerseys
off-white clothing
cheap mlb jerseys
adidas outlet store
coach outlet store
ugg for men
valentino shoes
uggs sale
links of london
soccer shirts
christian louboutin shoes
mk purse
tory burch outlet
nike outlet
ralph lauren outlet
coach handbags
pandora uk
coach factory outlet online
ugg sale
fingerlings
pandora charms
vans store
ugg outlet
coach outlet online
air jordan 8
moose knuckles jackets
x-large clothing
kate spade handbags
michael kors
bottega veneta handbags
rolex watches
ysl makeup
vibram shoes
kate spade handbags
nike kd 10
montblanc fountain pens
cheap nfl jerseys
nike factory store
y-3 shoes
air max
ugg boots sale
nike blazer
soccer jersey
uggs outlet
ralph lauren uk
cheap michael kors bags
adidas wings
beats headphones
ray ban sunglasses outlet
cheap nfl jerseys
ray ban
wholesale nfl jerseys
michael kors outlet
timberland boots
nike tennis
adidas yeezy
yeezy 500 blush
adidas uk
jordan shoes
ugg canada
shoe carnival
supreme uk
new balance shoes
burberry handbags
adidas nmd
ferragamo shoes
adidas ultra boost
russell westbrook jersey
pandora charms
air max
nike mercurial vapor
michael kors purse
pandora charms
ugg australia
air jordan 1
ugg boots for men
tiffany rings
tiffany jewelry
north face backpacks
balenciaga shoes
cheap ray ban sunglasses
pandora charms
barcelona jersey
supreme
20189.26chenjinbei