Category: LiveStrong Program

  • Wear Your Yellow Today in Honor of LiveStrong Day

    Reading Time: < 1 minuteWednesday, May 17 is LiveStrong Day. To show my support for Lance Armstrong and his efforts to lobby Congress for increased cancer research funding, I’ll be wearing one of my yellow t-shirts while I mow the lawn. I hope you will do your part as well by wearing something yellow or…

  • WIPO Sides with Lance Armstrong Foundation on LiveStrong Domain Squatting Case

    Reading Time: < 1 minuteCongratulations to the folks at the Lance Armstrong Foundation for winning a high-profile domain squatting case involving the LiveStrong trademark. The World Intellectual Property Organization (WIPO) ruled that CSA Marketing of California had registered and used three LiveStrong-related domain names for the purpose of selling LiveStrong wristbands at a profit. Reuters…

  • FDA Hearings Question Lance Armstrong’s Role in Pharmaceutical Advertising

    Reading Time: < 1 minuteOn Sunday, The Boston Globe reported that the Food and Drug Administration is holding two days of hearings beginning today on Direct-to-Consumer advertising. Among the issues expected to come up at these hearings are the roles of Lance Armstrong, Dorothy Hamill, and other celebrities who are featured in advertisements for prescription…

  • Endurance Sports for Charity Participation Discussed in the New York Times

    Reading Time: 2 minutesOn Thursday, Julie Howson (my sister) pointed out an article in The New York Times that discusses the growing tendency of non-athletes to participate in endurance sporting events while raising money for charity. Julie wrote: {Here’s an} interesting article that cites the “Lance effect” as one of the motivating factors behind doing…

  • Al Trautwig Using LiveStrong Special Edition Notebook During Tour de France Pre-race Show on OLN

    Reading Time: < 1 minuteJosh Hallett of hyku.com asked: Did you notice that {Al Trautwig} had a LiveSTRONG laptop on the desk during the OLN pre-show? I missed that the first time I watched the Pre-race Show, but I was able to go back and look carefully at the lid of Trautwig’s laptop, at the…

  • LiveStrong Notebook PC Now Available at Retailers

    Reading Time: < 1 minuteMy friend Bruce from AMDprocycling.com pointed out that the LiveStrong Special Edition Notebook PC is now available from authorized e-commerce resellers and will be available shortly at electronics retailers across the country. The e-commerce reseller that we recommend most at this time is Amazon.com because they’ve offered the original version of…

  • Start Reading “Lance Armstrong’s War”

    Reading Time: 3 minutesMy wife Kathleen was laughing at me this morning when I told her that I was about to finish the new book Lance Armstrong’s War by Daniel Coyle, a contributing editor for Outside Magazine. Kathleen said, “Wow, you finished a long book! This is going to open new horizons for you,” as…

  • Velogal Tells a Story That Explains What LiveStrong is All About

    Reading Time: 2 minutesSammarye Lewis published a great article on Velogal’s Race Blog today about the fifth anniversary of Cameron Stewart’s remission from ALL leukemia. Cam is eight years old now. Here’s a part of the story: Today’s blog is gonna be all about a different cycling champion – he’s now putting in his miles…

  • AMD-Powered H-P L2000 Special Edition Notebook PC to Benefit LiveStrong Program

    Reading Time: 2 minutesH-P L2000 Special Edition Notebook PC will let PC users LiveStrong. See the high-resolution image for a better idea of what the notebook will look like. [ Photo: Business Wire ]. Advanced Micro Devices and Hewlett-Packard today announced a joint initiative to support the Lance Amrstrong Foundation through a series of special…