Category: LiveStrong Program

  • Wear Your Yellow Today in Honor of LiveStrong Day

    Reading Time: < 1 minute Wednesday, May 17 is LiveStrong Day. To show my support for Lance Armstrong and his efforts to lobby Congress for increased cancer research funding, I’ll be wearing one of my yellow t-shirts while I mow the lawn. I hope you will do your part as well by wearing something yellow…

  • WIPO Sides with Lance Armstrong Foundation on LiveStrong Domain Squatting Case

    Reading Time: < 1 minute Congratulations to the folks at the Lance Armstrong Foundation for winning a high-profile domain squatting case involving the LiveStrong trademark. The World Intellectual Property Organization (WIPO) ruled that CSA Marketing of California had registered and used three LiveStrong-related domain names for the purpose of selling LiveStrong wristbands at a profit.…

  • FDA Hearings Question Lance Armstrong’s Role in Pharmaceutical Advertising

    Reading Time: < 1 minute On Sunday, The Boston Globe reported that the Food and Drug Administration is holding two days of hearings beginning today on Direct-to-Consumer advertising. Among the issues expected to come up at these hearings are the roles of Lance Armstrong, Dorothy Hamill, and other celebrities who are featured in advertisements for…

  • Endurance Sports for Charity Participation Discussed in the New York Times

    Reading Time: 2 minutes On Thursday, Julie Howson (my sister) pointed out an article in The New York Times that discusses the growing tendency of non-athletes to participate in endurance sporting events while raising money for charity. Julie wrote: {Here’s an} interesting article that cites the “Lance effect” as one of the motivating factors behind…

  • Al Trautwig Using LiveStrong Special Edition Notebook During Tour de France Pre-race Show on OLN

    Reading Time: < 1 minute Josh Hallett of hyku.com asked: Did you notice that {Al Trautwig} had a LiveSTRONG laptop on the desk during the OLN pre-show? I missed that the first time I watched the Pre-race Show, but I was able to go back and look carefully at the lid of Trautwig’s laptop, at…

  • LiveStrong Notebook PC Now Available at Retailers

    Reading Time: < 1 minute My friend Bruce from AMDprocycling.com pointed out that the LiveStrong Special Edition Notebook PC is now available from authorized e-commerce resellers and will be available shortly at electronics retailers across the country. The e-commerce reseller that we recommend most at this time is Amazon.com because they’ve offered the original version…

  • Start Reading “Lance Armstrong’s War”

    Reading Time: 3 minutes My wife Kathleen was laughing at me this morning when I told her that I was about to finish the new book Lance Armstrong’s War by Daniel Coyle, a contributing editor for Outside Magazine. Kathleen said, “Wow, you finished a long book! This is going to open new horizons for you,”…

  • Velogal Tells a Story That Explains What LiveStrong is All About

    Reading Time: 2 minutes Sammarye Lewis published a great article on Velogal’s Race Blog today about the fifth anniversary of Cameron Stewart’s remission from ALL leukemia. Cam is eight years old now. Here’s a part of the story: Today’s blog is gonna be all about a different cycling champion – he’s now putting in his…

  • AMD-Powered H-P L2000 Special Edition Notebook PC to Benefit LiveStrong Program

    Reading Time: 2 minutes H-P L2000 Special Edition Notebook PC will let PC users LiveStrong. See the high-resolution image for a better idea of what the notebook will look like. [ Photo: Business Wire ]. Advanced Micro Devices and Hewlett-Packard today announced a joint initiative to support the Lance Amrstrong Foundation through a series of…